WebA sensational PR campaign – The Philips Breathless Choir - created by FleishmanHillard won the top prize in this year’s IPRA Golden World Awards for Excellence. The prize was awarded at the 2016 Gala held in Doha, Qatar on 5 November. And Colour Me W by Ghana-based agency Strategic Communications Africa was awarded the prestigious UN award. WebPhilips Breathless Choir . IBM RAISE THE GAME . Inmarsat Connected Air . British Gas Global Warming . Dishoom - Story Plates . BA Fort Lauderdale . American Express Travel Upgraded . UKEF - The Exporters' Edge . Vodafone VeryMe Rewards . British Airways – SME campaign .
Ogilvy & Mather’s ‘Breathless choir’ wins top pharma ... - PMLive
WebNov 18, 2015 · NEW YORK, Nov. 18, 2015 /PRNewswire/ -- Marking World COPD Day (November 18th), Royal Philips (NYSE:PHG, AEX: PHIA) today unveiled the Philips Breathless Choir.. The event brought together a group of 18 people in New York for whom breathing is a constant challenge, and documented their journey through a series of … WebIn the end, the Breathless Choir tale achieved reach in excess of 36 million; the videos were viewed nearly 15 million times. More than 100 earned media placements drove awareness, with 98 percent positive tone in the coverage. Every one of the online stories included an embed of the video. chasers sudden death
Philips Breathless Choir enables people living with chronic …
WebBreathless Choir was one of those rare campaigns that broke new ground creatively (Grand Prix winner, Pharmaceutical category), while also exceeding all expectations of business and brand impact. The campaign showed that by behaving like the category leader, a brand can become the category leader. Philips claimed the #1 position in the … WebA sensational PR campaign – The Philips Breathless Choir - created by FleishmanHillard won the top prize in this year’s IPRA Golden World Awards for Excellence. The prize was … WebJun 18, 2016 · Ogilvy & Mather London's "Breathless Choir" for Philips won the Grand Prix in the pharmaceutical category at the Cannes Lions International Festival of Creativity on Saturday, as Lions Health ... chasers streaming